When we are having our class in technopreneurship two last week, we have given a chance to saw a very inspiring video of one of the asset in apple industry named Guy Kawasaki. Let us introduced who is Guy Kawasaki in world of technology and also the world of business. Guy Kawasaki is a managing director of Garage Technology Ventures, an early-stage venture capital firm and a columnist for Entrepreneur Magazine. Previously, he was an Apple Fellow at Apple Computer, Inc. Guy is the author of nine books including Reality Check, The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. He has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College. But prior to helping extraordinary entrepreneurs build their own companies, he used to work as an Apple Fellow at Apple Computer, Inc. A noted speaker and founder of various personal computer companies, Guy is often credited as one of the individuals responsible for making Macintosh computers a success. In addition Guy Kawasaki made a name for himself at Apple in the 1980s as the evangelist who helped launch the Macintosh computer. As founder and CEO of Garage Technology Ventures, he has tested and proven his ideas with dozens of startup companies. He is the author of over half a dozen business books, including Rules for Revolutionaries, Selling the Dream and How to Drive Your Competition Crazy. The definition above about Guy Kawasaki came from the open source. Guy Kawasaki is one of the most known people if we talk about business so as you read the above definitions and appreciation you can consider it as a Star.
At first we don’t understand the objective why our instructor allowed and shared that kind of movie. Actually when the video play I hardly to understand what Guy Kawasaki was talking about. When the video played at the second time around I got some idea and I understand what he was saying. After we watched the video at the second time around, we are instructed to have and make some reflections about the sharing of Guy Kawasaki in the presentation he made for the businessman or businesswoman either technopreneur in other term if it is in line of technology.
As what I heard Guy Kawasaki introduced and shared in the video that the most significant and have communicating something secret meaning start-ups aren’t having attention taken up with something on making money, but rather they are concentrated on a particular thing on making the world not common on what they known as Guy Kawasaki stated that making the world a better place. As what I have understood in the video Guy Kawasaki wants to make some changes in terms of making money. We all know that in order to have and to receive money or payment of some kind in return for the work you need a business. Having a business so that you have money but not making some meaning out of it.
Guy Kawasaki corrected that kind of mind set of others that have company or business. He stated that having a bountiful business make sure that you already know the meaning or let we say “Make A Meaning”. Guy Kawasaki say this phrase to inspire other people and also the start up business or even the large business and the business who have the biggest annual income. Yes it is true, many people or business man Starts Company to make money. They are making money without knowing if the business or the company that they have been established can’t or can benefits and help or agree with the needs of the community. It is more important to know that we as a future technopreneur or business man or even the business woman someday we must think beyond of what we are now, something that can make people a track or chase us or our business because of the quality and the accuracy of it. The first thing and dream for other people is to have a starting their own small business, it is important that we acquire the proper mindset of an entrepreneur or technopreneur. However it includes the accurate and consistent with the fact or general belief of all kinds of reasons for starting a company or business. To quote a small part of this video, he says that: “If you make meaning, you will probably make money. But if you set out to make money, you will probably not make meaning and you won’t make money” – Guy Kawasaki. He also said that the big mistake he sees a lot of entrepreneurs make is to focus simply on making money and not making meaning. "That is a big turnoff for a venture capitalist," he said. "We want to make meaning; to change the world." He believes that those companies who set out to make a positive change in the world are the companies that will ultimately be the most successful. Kawasaki gives examples of the best way to make meaning: increase quality of life, right a wrong, and prevent the end of something good.
Increase quality of life. The term Increase quality of life from the site of Wikipedia it is defined that it is used to evaluate the general well-being of individuals and societies. The term is used in a wide range of contexts, including the fields of international development, healthcare, and politics. Quality of life should not be confused with the concept of standard of living, which is based primarily on income. Instead, standard indicators of the quality of life include not only wealth and employment, but also the built environment, physical and mental health, education, recreation and leisure time, and social belonging. But if we talk about business the word Increase quality of life it means it is every person must be motivated with his work so that other people that surround you will also be motivated. You must give an importance in all things you do! Make people more productive or their lives easier or more enjoyable. In this factor, it can bring changing world to have productive and in progress life for all the people. Make people more productive or their lives easier or more enjoyable. The definition of quality of life is different for everyone. The main thing that determines quality of life is our ability to enjoy all that life has to offer. For instance, the ability to walk, talk, see and feel all contributes to our overall quality of life. A quality life is a life full of meaning and purpose. A high-quality life is also a life of freedom from tyranny. Having the ability to make choices about what you want to do with your time, your belief and what you buy shape your quality of life. People who have lived under oppressive governments are generally unhappy because their quality of life is compromised. To think that if we have the factor in increasing the quality of life coming from our business that means your object to have that business is not only for earning money but also making meaning of every detail of the business you have put in the industry.
Right a Wrong. The world we have now is the world that has two elements or factors that our lives can have. First is the successful life and the other one was the failure. This things was not only can apply in life but we see the way of business it has two factors also the successful business and the failure one. Many business today suffer and experiencing the trials and others suffer big problems like bankruptcy of the business. Some of the reason why they are suffering that kind of problems was because they forget to define or have meaning of their business. One of the factors introduced by Guy Kawasaki is Right a Wrong. He inspire the businessman and businesswoman to make follow the factor he made for it. Right a wrong is the way of Guy Kawasaki to make the business easy if the business suffer a failure. As what I understand of Guy Kawasaki stated that one failure is equivalent for many success because if you sustain and fight that trails in the future you learn something and you can easily find what are the reason why the business you handle was failure. Make the failure as the stepping stone to the higher and have the good flowing business.
Prevent the end of something good. The last factor introduced by Guy Kawasaki for the businessman or businesswoman also that they have to make their business as a living and growing business. According to him growing business is one way to have the two factors stated the “Increase quality of life” and “Right a Wrong”. Because the reason is that you can make your business grow and gain something new for it so that the quality of life increasing and the more growing company or business was experiencing failure then you can survive and you made the right thing sooner. Be a fighter and don’t be afraid for something that your business can make. Do the best and make something different to have the new product or output that the consumer wants or either needs. Positive thinker was one of the good characteristic as a businessman or businesswoman or technopreneur if it is in line of business with technology. I can say that positive thinker is one of the good characteristic because it composes the open-minded man and based on my experience an open-minded person almost of them has a successful business or even a successful life. Even though a technopreneur get failures in many times, what’s more important is to stand in your own feet and have more courage to ponder the right formulas of a technopreneur. As a matter of fact, Guy Kawasaki shared his tips. It said that, “entrepreneurship is a parallel process, not serial. Don’t expect to formulate an idea, get funding, build, get customers, get paid. It’s a repeat process and many tasks run alongside each other. You have to be willing to “grind it out”. It is continuous process learning those heavy tasks. Guy Kawasaki said “Preserve something classic or historical. Save the whales”. This simple means that a technopreneur should cultivate his reasonable motivation on the success of his business. He also thinks that I am a business person who happens to speak. I am not a “professional speaker,” a “motivational speaker,” or a “guru.” (I wish I was a professional athlete who turned to speaking, but I’m not that either.) And I customize each speech for the audience. I need at least one face-to-face or telephonic meeting before the event to make this work. A good speech requires understanding your business. That is also Guy Kawasaki one of the technique he has in life.
I have learned with Guy Kawasaki that many great leaders may have a large ego with the intent of making the world a better place. However most of them soon realize that greatness comes from the power of the masses of those they lead. Dignity and respect for each individual and recognition of the interdependence of all operational elements is the only way to sustain success. Make meaning and follow the three factors that Guy Kawasaki introduced and shared us. he wants the world is worth living and to have changes to become and have a business that no one can make then the uniqueness of the business is one of the important things we have to be. As a student my idea and the idea of others was one of the powerful idea and be humble and learn from those wiser than us so we become wiser too someday. One of those was Guy Kawasaki. To think Guy Kawasaki is wiser than us so why we don’t follow or something that we make it as an living inspiring person so that in our daily lives we can apply and motivated to others Read, listen, learn and then decide what you'll apply and what you won't. “Preserve something classic or historical. Save the whales”. This simple means that a technopreneur should cultivate his reasonable motivation on the success of his business.
References:
http://www.ftc.gov/bcp/edu/pubs/consumer/general/gen06.shtm
http://blogs.sitepoint.com/2009/08/18/how-business-ethics-can-change-your-life/
http://positivesharing.com/2006/07/why-the-customer-is-always-right-results-in-bad-customer-service/
http://entrepreneurs.about.com/od/gettingstarted/a/guykawasaki.htm
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